Unite and Ignite: Join the OneVoice! Campaign for a Thriving Advertising Industry

OneVoice represents a significant step forward in MediaVillageamp8217s mission to connect educate and inspire professionals across the advertising and media landscape With the support of the advertising community this campaign introduces a range of resources and Software as a Service SaaS platforms to amplify its message of unity and growthCentral to the OneVoice campaign is the MediaVillage Knowledge Exchange a platform where over 80 media companies agencies and thought leaders each host dedicated educational content platforms This content is created by corporate contributors MediaVillage journalists video interview hosts industry professionals educators and students who utilize MediaVillageamp8217s free thought leadership selfpublishing platform B2B Thought Leadership Analysis ampamp Community MediaVillage All content is curated and accessible for free at MediaVillageorg and through free email subscriptionsThe OneVoice campaign is bolstered by MediaVillageamp8217s content recommendation engine at MeetingPrepai This unique verticalindustry B2B search engine is a valuable resource for professionals and all those seeking job opportunities in the advertising and media sectorThe OneVoice campaign is an integral part of MediaVillageamp8217s AdvancingDiversityorg programs These initiatives include a free resume submission portal actively used by the industry to fill job openings several talent outreach and development programs including a college loan relief and continuing education fund and the Advancing Diversity Hall of Honors The annual Hall of Honors Induction Experience to be hosted at Hall des Lumiamp279res in New York City on April 11 2024 celebrates companies and leaders that have demonstrated their commitment to advancing diversity within the marketing advertising and media community The 2024 inductees include General Motors McDonaldamp8217s Corporation Mattel Reckitt Disney Advertising AE Networks Horizon Media MAGNA Global Alma Advertising Walton Isaacson AD CLUB of NY FUTURE NOW Bold Culture and the ANA Alliance for Inclusion and Multicultural MarketingWhat sets the OneVoice campaign apart is its singular focus on business growth In an industry facing economic technological generational and competitive challenges growth has been on a downward trend for over a decade The campaign is a longterm commitment to coalesce all companies organizations and educators across the advertisingsupported media ecosystem with amp8220one voiceamp8221 focused on reversing negative trends investing in solutions and creating positive perceptions both within and outside the industryThe OneVoice campaign will utilize exclusive research conducted by The Myers Report a respected marketing intelligence company with 40 years of experience Funded by the advertising community The Myers Report assesses perceptions tracks psychological safety and job satisfaction concerns forecasts technological and generational trends and recommends solutions for business and talent developmentIn a rapidly changing industry the OneVoice campaign emphasizes the importance of advertisingsupported media as an exciting innovative and futurefocused sector It underscores the importance of a unified investment in advancing a positive environment of belonging validating the growth opportunity for investors and underscoring the fundamental value for marketers whose advertising budgets drive the industry forwardJack Myers a 50year veteran of the media industry and founder of the MediaVillage Foundation and AdvancingDiversityorg commented amp8220In the marketing ecosystem there are more than 100 trade and marketing organizations each appropriately focused on the selfinterest of its members The OneVoiceamp8221 campaign is the only industrywide advocacy initiative focused on growth for all these constituents Weamp8217re proud to represent with a clear purpose and strategic focus a community that is a vital contributor to economic health and cultural wellbeing We invite all those who share our commitment to join us in supporting the OneVoice campaign as we work together to reshape perceptions drive innovation and ensure a thriving future for advertisingsupported media

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Unite and Ignite: Join the OneVoice! Campaign for a Thriving Advertising Industry

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Jim Lecinski | Clinical Marketing Professor | The Insomnia Cookies Case - The GOST Model Taught at Northwestern - By Mike Linton

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Unite and Ignite: Join the OneVoice! Campaign for a Thriving Advertising Industry

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Jim Lecinski | Clinical Marketing Professor | The Insomnia Cookies Case - The GOST Model Taught at Northwestern - By Mike Linton

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