Since the advent of television and subsequently online video, advertising has been an integral part of program development and consumer engagement. Fast forward to today -- with the convergence of technology, mobile and social, media is engaging more directly with brands and consumers than ever before. Questions surrounding these new tech-driven experiences include: how to scale, how to make content delivery affordable (to produce and consume), how to connect this immersive highly personal experience with social media and more. We are operating in a new frontier as technologies including VR, AR and AI are driving next-gen storytelling today.
USA TODAY NETWORK Launches VR Series “VRtually There,” Introduces Cubemercials
![USA TODAY NETWORK Launches VR Series “VRtually There,” Introduces Cubemercials](/media/articles/Jungle.jpg.550x380_q85_box-0%2C2%2C640%2C447_crop.jpg.webp)