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Wheeler Lashes Out at Critics. Plus: What is Umio?

Author

Paul S. Maxwell

Publish date

April 13, 2016

Channel

Paul Maxwell Report

Umio? Okay, that’s not exactly the most enchanting product name I’ve seen this … century? But, it is time to take it seriously (and that name is, so far, just in test markets).

Paul S. Maxwell

In a 50-plus year career writing and reporting on media, MediaVillage columnist Paul S. Maxwell started and/or ran some 45-plus publications ranging from CATV Newsweekly to Colorado magazine to CableVision to Multichannel News to CableFAX and The BRIDGE Suit… read more

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Wheeler Lashes Out at Critics. Plus: What is Umio?

Author

Publish date

Channel

Paul S. Maxwell

Have It Your Way? Burger King's Whopper Neutrality Spot Says It All - By Paul S. Maxwell

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Wheeler Lashes Out at Critics. Plus: What is Umio?

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Paul S. Maxwell

Have It Your Way? Burger King's Whopper Neutrality Spot Says It All - By Paul S. Maxwell