Years ago (too many to mention) I worked at a local bank. When an opportunity arose to take a position at a local newspaper, I made the career change and joined the media industry. In the past 30+ years in media finance, I can't begin to tell you how many times a customer's request for a long-term payment plan or a change in my company's terms reminded me of a banking loan transaction. The fact is, people will treat your company like a bank, but only if you allow them.
When Customers Treat Your Company Like a Bank, There Are Ways to Respond
![When Customers Treat Your Company Like a Bank, There Are Ways to Respond](/media/articles/building_floriane-vita-FyD3OWBuXnY-unsplash.jpg.550x380_q85_box-97%2C0%2C2298%2C1528_crop.jpg.webp)