Years ago (too many to mention) I worked at a local bank. When an opportunity arose to take a position at a local newspaper, I made the career change and joined the media industry. In the past 30+ years in media finance, I can't begin to tell you how many times a customer's request for a long-term payment plan or a change in my company's terms reminded me of a banking loan transaction. The fact is, people will treat your company like a bank, but only if you allow them.
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