The NY Interconnect (NYI) is a joint venture among Altice USA, Charter Communications, and Comcast that offers advertisers a seamless, integrated solution to reach more than 6.4 million households in the largest advertising market in the country. In addition to the households served by the three founding members of NYI, advertising clients will also have access to those households served by Fios, DIRECTV, Dish, RCN, Service Electric, and Blue Ridge in the New York DMA. By utilizing Audience One, NYI’s robust advertising technology platform, marketers will have the ability to strategically reach television and digital audiences in the NY DMA through linear, addressable TV, and IP technologies. Campaigns are executed on the top 85 hit cable networks, including News 12 and Spectrum News NY1, as well as through VOD and OTT.

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Contributors

Betsy Rella

Betsy Rella

Betsy is a senior executive with an extensive and accomp...

Sona Pehlivanian

Sona Pehlivanian

Sona Pehlivanian serves as NYI’s Vice President of...

Judy Courtney

Judy Courtney

Judy Courtney is Vice President, Human Resources, New Yo...

E.B. Moss

E.B. Moss

E.B. Moss built ad sales marketing departments for ...

Ed Renicker

Ed Renicker

Ed is the Chief Executive Officer for the NY Interconnec...

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