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With well over half a million monthly users, AdForum is the leading communications company focused on the global advertising industry. Partnered with the leading trade presses worldwide, and with the industry's top award shows, AdForum features information on 24,000 agencies and 150,000 campaigns (TV, print, digital, to name a few). AdForum's Agency Gallery is relied upon by brand CEO and CMOs in the process of selecting a new agency, and or for other agency research needs. AdForum's Creative Library is used daily by thousands of industry professionals to keep on top of important creative work, prepare for client reviews and pitches, and brainstorm new ideas and other creative research/monitoring needs. AdForum is a part of Daydream, Inc., founded in 1999, with operations in New York, Paris and Barcelona.

With well over half a million monthly users, AdForum is the leading communications company focused on the global advertising industry. Partnered with the leading trade presses worldwide, and with the industry's top award shows, AdForum features information on 24,000 agencies and 150,000 campaigns (TV, print, digital, to name a few). AdForum's Agency Gallery is relied upon by brand CEO and CMOs in the process of selecting a new agency, and or for other agency research needs. AdForum's Creative Library is used daily by thousands of industry professionals to keep on top of important creative work, prepare for client reviews and pitches, and brainstorm new ideas and other creative research/monitoring needs. AdForum is a part of Daydream, Inc., founded in 1999, with operations in New York, Paris and Barcelona.

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Five Questions for VSA's Anne-Marie Rosser on Alibaba Defined, China, and the Art of Navigating Cultural Perceptions

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