When looking at the impact of the pandemic on everyday life, one sector -- retail -- was especially transformed. For a media company like Audacy, which is in the audio space, this transformation created greater opportunities. Melissa Capuano, Senior Vice President of National Partnerships; Michael Biemolt, Senior Vice President of Sales, and Idil Cakim, Senior Vice President of Research and Insights, recently explained where the future for retail is heading, and why “sonic marketing” is a pivotal part of the ecosystem.
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