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Big Data Alone is Not the Answer: Is There a Holy Grail to the Advertising Business? – Mike Drexler

Big Data Alone is Not the Answer: Is There a Holy Grail to the Advertising Business? – Mike Drexler

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Mike Drexler

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January 13, 2015

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Thought Leaders

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Mike Drexler photo

Mike Drexler

Mike Drexler is currently a Managing Partner at Drexler/Fajen & Partners, a media agency review firm that works with advertisers to evaluate their agencies’ performance. He was previously Founder and Principal of Drexler Geller Associates, an execu… read more

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    Home Knowledge Exchange
    Knowledge Exchange

    A B2B Solutions Marketplace, where you can search more than 15,000 original thought leadership commentaries, articles, white papers, podcasts and videos on all things media, marketing and advertising.

    Read member content
    #

    Behind-the-scenes in Hollywood. Exclusive interviews, reviews and insights.

    Go to page
    #

    For three decades, TMR has been the leading resource for B2B Market Intelligence and forecasts on advertising, media and marketing.

    Go to page
    #

    Watch, Listen and Learn reflects our commitment to a robust educational program, particularly access to online learning tools, which are key in attracting and retaining quality employees and delivering knowledge to clients and prospects.

    Go to page
    #

    Building an intersectional network of professionals, educators, non-profits to advance diversity in media, marketing and advertising.

    Go to page
    TV / Video Download
    TV / Video Download

    Behind-the-scenes in Hollywood. Exclusive interviews, reviews and insights.

    See All Channels
    Behind the Scenes in Hollywood
    Go to page
    Ed Martin Report
    Go to page
    TV / Video Download
    Go to page
    #AndradeSays
    Go to page
    Shattering the Glass Ceiling
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    In the Loop
    Go to page
    The Update
    Go to page
    Tomorrow Will Be Televised
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    Lunch at Michael's
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    The Myers Report
    The Myers Report

    For three decades, TMR has been the leading resource for B2B Market Intelligence and forecasts on advertising, media and marketing.

    See All Channels
    The Myers Report
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    Watch, Listen & learn
    Watch, Listen & learn

    Watch, Listen and Learn reflects our commitment to a robust educational program, particularly access to online learning tools, which are key in attracting and retaining quality employees and delivering knowledge to clients and prospects.

    See All Channels
    Jack Myers Leadership Conversations
    Go to page
    Jack Myers ThinkTank
    Go to page
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    Go to page
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    View from the Grandstand
    Go to page
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    Advancing Diversity
    Advancing Diversity Villages

    Building an intersectional network of professionals, educators, non-profits to advance diversity in media, marketing and advertising.

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    From Advocacy to Activism
    Go to page
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    Go to page
    The Age of Aging
    Go to page
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