Black Panther, the latest entry in Marvel's cinematic universe, has far exceeded box office expectations, with numbers that have made it a myth-busting game changer with significant implications for content producers of all genres -- and Hollywood in particular. The conventional myth masquerading as wisdom in Hollywood has been that films featuring a primarily black cast would not provide significant financial returns. This film’s transcendence from blockbuster status to full-blown phenomenon -- it has now made $1 billion at the box office -- heralds a new status quo that can’t be overstated.
“Black Panther” Is a Billion-Dollar Phenomenon and an Opportunity
![“Black Panther” Is a Billion-Dollar Phenomenon and an Opportunity](/media/articles/bpposter2.jpg.550x380_q85_box-0%2C0%2C640%2C445_crop.jpg.webp)