BMW Sold About 90,000 Cars in CBS Television Markets - Across Platforms

BMW Sold About 90000 Cars in CBS Television MarketsAccording to a recent article in The Wall Street Journal BMW AG39s Chinese joint venture will recall more than 140000 cars because of defective plugs in the electric power steering system that could pose safety hazards China39s quality regulator said MondayIn 2012 BMW sold approximately 90000 units in CBS Television Stations39 markets from about 420 dealers This doesn39t mean that consumers bought cars because they watched CBS Television Stations it just means they live in markets were the broadcast group operates CBS Television Stations own and operate 29 television stations in 17 markets reaching approximately 75 million householdsClick for Interactive Report FootnotesHouseholds Determined by matching the FCC contour maps to the US Census Data county maps and then tallied on market basis Car Dealer Sales Car dealer locations are sorted by zip code and matched to markets Location data is licensed from a third party Data is adjusted to match the total locations reported by National Automobile Dealers Association Unit sales estimated by locations and markets and networks using publicly reported unit sales by car manufacturersBroadcast Management Company that either owns the television station all media types or manages the TV station for another owner Across Platforms also records ownership at the time of a purchase and sale agreement and not when the FCC approves of the transactionSinclair39s Footprint Has More Ford and Toyota Dealerships Than Other Groups The average age of a car or truck in the US is at an alltime high of 112 years according to research firm Polk Though the increased reliability of vehicles is a major consideration the trend also confirms that there is still plenty of pentup demand ready to be unleashed for Ford General Motors Toyota and Chrysler especially with new models boasting fuel economy significantly better than what most drivers are realizing with their current cars and trucksSinclair Broadcast Group own and operate 119 TV stations that have a footprint over more markets that contain more Ford and Toyota dealers than any other broadcast groupClick for Interactive Report FootnotesCar Dealer Sales Car dealer locations are sorted by zip code and matched to markets Location data is licensed from a third party Data is adjusted to match the total locations reported by National Automobile Dealers Association Unit sales estimated by locations and markets and networks using publicly reported unit sales by car manufacturersBroadcast Management Company that either owns the television station all media types or manages the TV station for another owner Across Platforms also records ownership at the time of a purchase and sale agreement and not when the FCC approves of the transaction Minneapolis TV Market Has Highest Ford Sales Ford Motor Co recently announced that it will offer the 2014 F150 truck with the ability to run on compressed natural gas making it the only manufacturer with an available CNGLPGcapable halfton pickupIn 2012 Ford reported the average cars sold per dealership was 682 The Minneapolis TV market outperformed all other TV markets in terms of units soldClick for Interactive ReportFootnotesCar Dealer Sales Car dealer locations are sorted by zip code and matched to markets Location data is licensed from a third party Data is adjusted to match the total locations reported by National Automobile Dealers Association Unit sales estimated by locations and markets and networks using publicly reported unit sales by car manufacturers New York Top Market Has Most Total Toyota Dealerships MarketWatch reported that after the completion of a successful threeyear partnership with theIndianapolis Colts Toyota has signed a new fiveyear deal with the NFL franchise To commemorate this ongoing partnership and the automaker39s continued status as the quotOfficial Vehicle of the Indianapolis Coltsquot Toyota is presently constructing a new concourse at Lucas Oil Stadium that honors the Colts and celebrates Toyota39s rich manufacturing history in IndianaClick for Interactive ReportFootnotesLocations Advertiser locations are sorted by zip code and matched to markets Location data is licensed from a third party Data is adjusted to match the total locations reported by advertisersAcross Platforms Inc wwwacrossplatformscom located in Boston is a television services firm that provides consulting distribution content licensing and application development services to marketers and programmers The companyamp8217s free newsletters Subchannel Report Home Shopping Industry Report and Advertiser Report are read weekly by thousands of industry members Read all Across Platfomrs39 MediaBizBloggers commentaries at Advertiser Report by Across Platforms Check us out on Facebook at MediaBizBloggerscomFollow our Twitter updates MediaBizBloggerThe opinions and points of view expressed in this commentary are exclusively the views of the author and do not necessarily represent the views of MediaBizBloggerscom management or associated bloggers MediaBizBloggers is an open thought leadership platform and readers may share their comments and opinions in response to all commentaries

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BMW Sold About 90,000 Cars in CBS Television Markets - Across Platforms

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