Colleen Kelly (pictured at top), Vice President, Trade Marketing & Industry Relations at AB InBev and Kelly Ravestijn, Senior Vice President Strategic Planning & Insights at IN Connected Marketing, are co-presenting a session entitled "Return on Authenticity: A New Measure of Brand Success" at the ANA 2022 Brand Masters Conference April 11-13 in Carlsbad, CA. ANA's John Paquin, Senior Director, Brand Activation, recently interviewed them for a pre-conference discussion.
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