Long before diversity and inclusion became corporate table stakes, Johnson & Johnson worked tirelessly to make it intrinsic to its culture. And it didn't even start in this century. It began in 1886, when three brothers were inspired to solve a universal need: provide first-aid bandages for wounds suffered by everyday people, regardless of background.
Brand Purpose, Belonging and Business Results Underscore J&J's D&I Strategy
![Brand Purpose, Belonging and Business Results Underscore J&J's D&I Strategy](/media/articles/Aveeno2_-_JJ_article.jpg.550x380_q85_box-0%2C162%2C481%2C495_crop.jpg.webp)