Every financial executive in the media and entertainment industry that’s worth their salt will tell you that market forces are driving companies across the spectrum to enact digital transformation that eliminates redundancies, reduces cost, enhances customer experience and increases shareholder value. In this interview, MFM president and CEO Joseph Annotti discusses this topic with Leo Rohlinger, Executive Director of Industry Solutions Strategy for Oracle. Rohlinger led one of the best attended and highly rated Breakout sessions at the recent MFM Annual Conference and works with media and entertainment industry executives to implement such transformations in their own companies.
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