Cory Treffiletti's Digital Influentials. MediaBizBloggers.com

If you consider yourself an Influential then you39re reading the right column And if you39re reading this column at all then you must be digital so welcome to the Digital InfluentialA little over a year ago I started writing this column because people were always asking me what I thought was cool which is quite ironic when you get to know me and realize that I39m pretty much not cool I wanted to make it easier to share with my online compatriots what I found to be of interest and see if I could spark the fire of virality to help some of these upandcoming companies succeed After a year I can say that in some cases I helped and in some cases I didn39t but along the way I came to realize that it39s not the outcome or the destination that counts but more the excitement of the journey itself I39ve used this column as a motivator to stay on top of the new and innovative and I39ve found it to be enjoyable in and of itself I find that I truly appreciate surfing some of my usual suspects to see what modish new sites are driving the zeitgeist Hopefully when you read this column you become inspired to do the same and if you do please send me a note and let me in on the secret so we can share it with the rest of the readers and discover the new togetherAnd with that let39s get into itIf you find yourself surfing the web from your mobile device and want to bookmark something for later use online check out SMUB httpsmubit At first the name sounds like another dotpocalypse waiting to happen but the underlying technology is very cool and will be extremely useful as you begin surfing from more and more divergent devicesIf you39re like me you also like to play web designer once in a while and now you can actually look good doing it with Google39s latest effort GOOGLE WEB ELEMENTS httpwwwgooglecomwebelements The premise is simple provide web developers with lots of Google gadgets and tools that can be embedded into your site I remember when coding took lots of hard work and a degree in computer programming Then along came Geocities and everything went to hell in a handbasket Now Google goes and makes it even easier Pretty soon my 1 month old son will be launching a web 30 site featuring Google gadgets and widgets and accessing it from his mobile deviceSpeaking of my 1 month old I just read an amazing fact in Time magazine that the average teenager in the US sends 2272 text messages per month source Nielsen Are you kidding meAnyways now that I39m a proud papa I find myself visiting a whole new plethora of sites that will help me to be a great dad which is how I found GREAT DAD httpwwwgreatdadcom The site is written to help dads figure out how to be well great I discovered that there are loads of sites aimed at moms but not as many for dads so when I come across one I feel I have to shareAnd in the area of quotthings to keep an eye out forquot here come the 800 lb gorilla of Google with GOOGLE WAVE and Microsoft with its new search engine BING Neither one is ready for public consumption yet but both are riding the wave that a good PR person can generate In terms of which will succeed it39s a coin flip with the slight edge going to Google From the screenshots and the chatter Wave represents a quantum leap for your online communication tools whereas Bing sounds like more of the same halfhearted efforts that Microsoft tends to make when it comes to search Check back in 3 months and let39s see how the dust settlesIn the world of iPhone apps I recommend checking out PAGEONCE39s Personal Assistant I actually don39t recommend you check out anything else this month just this app It creates a minipersonal concierge on your iPhone and allows you to manage everything from one locationThanks for reading this past year and please don39t forget to submit your newest and greatest when you have a spare momentCory Treffiletti is President and Managing Partner for Catalyst SF Cory has been a thought leader in interactive marketing and advertising since 1995 Cory can be contacted at corycatalystsfcom

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