About MediaVillage
A MyersBizNet Community
Sign In Sign Up
Media Village logo
Sign In Sign Up
  • Home
  • Insider InSites
  • Columnists
  • MediaBizVillages

Data, Data Everywhere in the Upfront: An Overview -- Part 2

By Charlene Weisler June 05, 2015 Media Insights Q&A Archives
| photos
1 11 34

In the second part of my continuing series comparing all of the data initiatives rolling out in our industry, I have again asked a range of media executives the same set of questions.

Page of Prev Next
1 11 34

Charlene Weisler

Charlene Weisler is a media research executive with experience that spans broadcast, cable, off-platform, non-linear and broadband. Her expertise is in set top box data, SEO, metrics creation and behavioral psychography. In addition, she writes about the m... read more

Related Articles

  • Gabe Samuels and Project D-Map
  • Who's Guilty and Who's Innocent in the Industry's Transparency Wars?
  • Podcast: Six Second Ads … B.S or the Future?
  • The Future of Audience Measurement – Recommendations Concluded
  • Oath Applies Video Insights About Consumers and Advertisers
  • And Now … Production Transparency

ADVERTISEMENT

Editor's Picks

  •
    Stuart Elliott: An Anniversary for a Fabled Marketing Flop
    By Stuart Elliott
  • When "Best Practices" are Worst Practices
    By Michael Farmer
  • Is It Time to Take the Bite Out of FANG-Plus?
    By Paul S. Maxwell
  • Want to Find Out What You/r Really Worth?
    By Joe Mandese
  • Stuart Elliott: When Publicis Groupe Boss Said "Non," Madison Avenue Listened
    By Stuart Elliott

Featured Videos

video thumbnail 01:49
Video: The Doctor Is In ... Your Phone? - By Mindshare
added on 21 Aug 2017 5 views
More Videos:
  • video thumbnail
  • video thumbnail
  • video thumbnail
Media Village logo

1 11 34
MyersBizNet, Inc.
Jack Myers TomorrowToday Economics / TV / Video Download / Lunch at Michael's / 1stFive Village / WomenAdvancing Village / Legends & Leaders Village / Wall St. Village / AdTech Village / CMO Village / Audio InSites Village
Company
  • About Us
  • Contact Us
  • Editorial Guidelines
  • Privacy Policy
  • Terms of Use
  • Partner Showcase
Follow us
GET IN TOUCH

We'd like to hear from you! Call us, send us an email or request a meeting.

Contact Us
Receive e-mail News & Updates

Thank you for visiting MediaVillage.com. Subscribe for free to receive our e-reports and weekly updates.

Sign Up