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photo Charlene Weisler June 05, 2015

Data, Data Everywhere in the Upfront: An Overview -- Part 2

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In the second part of my continuing series comparing all of the data initiatives rolling out in our industry, I have again asked a range of media executives the same set of questions.

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Charlene Weisler

Charlene Weisler is a media research executive with experience that spans broadcast, cable, off-platform, non-linear and broadband. Her expertise is in set top box data, SEO, metrics creation and behavioral psychography. In addition, she writes about the m... read more

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