MediaVillage logo
Sign In Sign Up
Knowledge Exchange
Knowledge Exchange

A B2B Solutions Marketplace, where you can search more than 15,000 original thought leadership commentaries, articles, white papers, podcasts and videos on all things media, marketing and advertising.

Read member content
#

Behind-the-scenes in Hollywood. Exclusive interviews, reviews and insights.

Go to page
#

For three decades, TMR has been the leading resource for B2B Market Intelligence and forecasts on advertising, media and marketing.

Go to page
#

Meet the personalities leading media, advertising and marketing into the future, with in-depth exclusive interviews.

Go to page
#

Building an intersectional network of professionals, educators, non-profits to advance diversity in media, marketing and advertising.

Go to page
TV / Video Download
TV / Video Download

Behind-the-scenes in Hollywood. Exclusive interviews, reviews and insights.

See All Channels
Upfronts/NewFronts
Go to page
#AndradeSays
Go to page
Behind the Scenes in Hollywood
Go to page
Ed Martin Report
Go to page
Lunch at Michael's
Go to page
Shattering the Glass Ceiling
Go to page
Multicultural TV
Go to page
The Update
Go to page
Tomorrow Will Be Televised
Go to page
TV / Video Download
Go to page
The Myers Report
The Myers Report

For three decades, TMR has been the leading resource for B2B Market Intelligence and forecasts on advertising, media and marketing.

See All Channels
Jack Myers TomorrowToday
Go to page
The Myers Report
Go to page
Wall St. Speaks Out
Go to page
Insider InSites Podcasts/Videos
Insider InSites Podcasts

Meet the personalities leading media, advertising and marketing into the future, with in-depth exclusive interviews.

See All Channels
Advancing Diversity Podcast
Go to page
Insider InSites Podcasts
Go to page
Legends & Leaders
Go to page
Advancing Diversity
Advancing Diversity Villages

Building an intersectional network of professionals, educators, non-profits to advance diversity in media, marketing and advertising.

See All Channels
1stFive
Go to page
Advancing Diversity Hall of Honors
Go to page
Future of Men
Go to page
She Runs It InSites
Go to page
The Age of Aging
Go to page
WomenAdvancing
Go to page
About us
About us Reinventing B2B Marketing B2B Solutions Marketplace B2B Empowering Growth
About Jack Myers About MediaVillage Team About MediaVillage About MediaVillage Knowledge Exchange Empovering Growth
VirtualUpfront.com - Upfront/NewFront Calendar and Updates
The Myers Report logo
The Myers Report logo

Evidence of Shifting TV / Video Marketplace Priorities

Evidence of Shifting TV / Video Marketplace Priorities

Author

Jack Myers photo

Jack Myers

Publish date

August 18, 2017

Channel

The Myers Report

Percentage importance (top two box on a 10-point scale) to television / video media buying and planning decision-making.  

Page  of  Prev Next

Enjoying This Commentary? There's More to Love

Subscribe to MediaVillage to receive email alerts featuring the latest content on advertising, media/TV, and marketing strategies and trends, including exclusive The Myers Report research findings.

Please, enter email in correct format
Jack Myers photo

Jack Myers

Media Ecologist, Founder: MediaVillage and Advancing Diversity Hall of Honors Jack Myers is a media ecologist and founder of MediaVillage, the media and advertising community’s leading resource for market intelligence, education, business connection… read more

Stay in the know with more from MediaVillage

  • Nine Contributing Attributes Defining Media Company Value Among Advertising & Agency Executives
  • Evidence of Shifting Marketplace Decision-Making

ADVERTISEMENT

Most Shared

  • Preview image for article: Hallmark's Hearties and Hopefuls Turn Out in Record Numbers
    Hallmark's Hearties and Hopefuls Turn Out in Record Numbers
  • Preview image for article: Alexis Rosenberg on Empowering Women Within DISH and Across the Industry
    Alexis Rosenberg on Empowering Women Within DISH and Across the Industry
  • Preview image for article: Larissa Wohl of Hallmark's "Home & Family" On Helping Animals During the Crisis
    Larissa Wohl of Hallmark's "Home & Family" On Helping Animals During the Crisis
  • Preview image for article: A #ThankYou to Those Who Really Deserve It Right Now
    A #ThankYou to Those Who Really Deserve It Right Now
  • Preview image for article: Why Discovery's Nancy Daniels Relishes Her Fast-Moving Role as Chief Brand Officer
    Why Discovery's Nancy Daniels Relishes Her Fast-Moving Role as Chief Brand Officer

Subscribe to MediaVillage to receive email alerts featuring the latest content on advertising, media/TV, and marketing strategies and trends, including exclusive
The Myers Report research findings.

Please, enter email in correct format
MediaVillage white logo
MyersBizNet, Inc.
Knowledge Exchange / TV / Video Download / The Myers Report / Insider InSites Podcasts/Videos / Advancing Diversity
Company
  • About Us
  • Contact Us
  • Editorial Guidelines
  • Privacy Policy
  • Terms of Use
  • Official Sweepstakes Rules
  • Partner Showcase
Follow us
Our reports

Advertising, Shopper Marketing & Trade Communications Spending Data and Forecast.

Get our reports
GET IN TOUCH

We'd like to hear from you! Call us, send us an email or request a meeting.

Contact Us
Receive e-mail News & Updates

Thank you for visiting MediaVillage.com. Subscribe for free to receive our e-reports and weekly updates.

Sign Up

© 2020 MediaVillage is a registered trademark of MyersBizNet. All rights reserved

Home Knowledge Exchange
Knowledge Exchange

A B2B Solutions Marketplace, where you can search more than 15,000 original thought leadership commentaries, articles, white papers, podcasts and videos on all things media, marketing and advertising.

Read member content
#

Behind-the-scenes in Hollywood. Exclusive interviews, reviews and insights.

Go to page
#

For three decades, TMR has been the leading resource for B2B Market Intelligence and forecasts on advertising, media and marketing.

Go to page
#

Meet the personalities leading media, advertising and marketing into the future, with in-depth exclusive interviews.

Go to page
#

Building an intersectional network of professionals, educators, non-profits to advance diversity in media, marketing and advertising.

Go to page
TV / Video Download
TV / Video Download

Behind-the-scenes in Hollywood. Exclusive interviews, reviews and insights.

See All Channels
Upfronts/NewFronts
Go to page
#AndradeSays
Go to page
Behind the Scenes in Hollywood
Go to page
Ed Martin Report
Go to page
Lunch at Michael's
Go to page
Shattering the Glass Ceiling
Go to page
Multicultural TV
Go to page
The Update
Go to page
Tomorrow Will Be Televised
Go to page
TV / Video Download
Go to page
The Myers Report
The Myers Report

For three decades, TMR has been the leading resource for B2B Market Intelligence and forecasts on advertising, media and marketing.

See All Channels
Jack Myers TomorrowToday
Go to page
The Myers Report
Go to page
Wall St. Speaks Out
Go to page
Insider InSites Podcasts/Videos
Insider InSites Podcasts

Meet the personalities leading media, advertising and marketing into the future, with in-depth exclusive interviews.

See All Channels
Advancing Diversity Podcast
Go to page
Insider InSites Podcasts
Go to page
Legends & Leaders
Go to page
Advancing Diversity
Advancing Diversity Villages

Building an intersectional network of professionals, educators, non-profits to advance diversity in media, marketing and advertising.

See All Channels
1stFive
Go to page
Advancing Diversity Hall of Honors
Go to page
Future of Men
Go to page
She Runs It InSites
Go to page
The Age of Aging
Go to page
WomenAdvancing
Go to page
About us
About us Reinventing B2B Marketing B2B Solutions Marketplace B2B Empowering Growth
Sign In Sign Up