About MediaVillage
About Our Business
Sign In Sign Up
Advertising, Shopper Marketing and Trade Communications Spending Data and Forecast 2000-2020
byJack Myers
A 45-Page Detailed Report View details
Media Village logo
Sign In Sign Up
  • Home
  • Insider InSites
  • Our Journalists
  • MediaBizVillages
  • MediaBizBloggers
By Brian Lesser December 21, 2010

Evolving Beyond Last Ad Attribution to a Dynamic Model with Objectivity and Accountability - Brian Lesser - MediaBizBloggers

GroupM Archive
Click here to view the photos

Page of Prev Next
AlertMe

Brian Lesser

Brian Lesser is responsible for the development of new technology and media products for advertisers and agencies. The Media Innovation Group (MIG) develops technology products that improve the process of acquiring, optimizing, and measuring digital med... read more

ADVERTISEMENT

Media Village logo

MyersBizNet, Inc.
Jack Myers TomorrowToday Economics / TV / Video Download / Lunch at Michael's / Wall St. Village / AdTech Village / CMO Village / Audio InSites Village
Company
  • About Us
  • Contact Us
  • Editorial Guidelines
  • Privacy Policy
  • Terms of Use
  • Official Sweepstakes Rules
  • Partner Showcase
Follow us
ORDER OUR REPORTS
GET IN TOUCH

We'd like to hear from you! Call us, send us an email or request a meeting.

Contact Us
Receive e-mail News & Updates

Thank you for visiting MediaVillage.com. Subscribe for free to receive our e-reports and weekly updates.

Sign Up