UPtv, the television home for uplifting entertainment, continues to celebrate the 20th anniversary of Gilmore Girls with the return of the network's annual Thanksgiving week GilMOREthe Merrier binge-a-thon. UPtv will air all 153 episodes of Gilmore Girls 24 hours a day and will feature a watch-and-win sweepstakes containing one prize every hour during the celebration plus ten grand prizes. All seven seasons of this year's marathon will culminate with the cable premiere of the four Gilmore Girls: Year in the Life movies Sunday, Nov. 29 at 11 a.m. ET. The ultimate viewing event will begin Sunday, Nov. 22 at 11 p.m. ETand will concludeMonday, Nov. 30 at 3 a.m. ET.
Enjoying This Commentary? There's More to Love
Subscribe to MediaVillage to receive email alerts featuring the latest content on advertising, media/TV, and marketing strategies and trends, including exclusive The Myers Report research findings.