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Advertising, Shopper Marketing and Trade Communications Spending Data and Forecast 2000-2020
byJack Myers
A 45-Page Detailed Report View details
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November 12, 2015

Vevo: Harnessing the Power of Emotion Through Music

Thought Leaders
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What made you purchase that GoPro, that latest iPhone or maybe that new Subaru? Traditionally, it’s always been thought that the main driver of our decisions was rationalization (driven by the cognitive left side of our brain). However, new research has turned this on its head.

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