North American moviegoing at $7.4B was up 65% over 2021 in 2022, but not yet back to its pre-pandemic annual North American level of $11.4B (Box Office Mojo). Much of this is driven by the fact that only 496 movies were released theatrically in 2022 versus 910 in 2019. The reason for fewer theatrical releases is due in part because more films that used to be released theatrically are now being released directly to PVOD or SVOD.
Heroism Is the Dominant Subconscious Motivation in the Hollywood Summer Releases
