Occasionally, useful metaphors present themselves in unusual places, in this case on a driving range; a place you find yourself more often when you no longer participate in new business pitches. Of course, on a driving range it's not possible to win. It's possible to construct an argument that no one wins a new business pitch either, rather than all the contenders, bar one, lose.
How Many Balls Do You Have in Your Bucket?
![How Many Balls Do You Have in Your Bucket?](/media/articles/golf_ballstyson-dudley-122441-unsplash.jpg.550x380_q85_box-1021%2C0%2C5376%2C3021_crop.jpg.webp)