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In Terms of ROI: How Are We To Judge Research? - Bill Harvey - MediaBizBloggers

By Bill Harvey October 20, 2009 In Terms of ROI Archives
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Bill Harvey

Bill Harvey has spent over 35 years leading the way in media research with pioneer thinking in New Media, set top box data, optimizers, measurement standards, privacy standards, the ARF Model; and inventions such as ADI/DMA, addressable commercials, passiv... read more

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