We are witnessing the rapid and irreversible shift of consumer attention toward global streaming platforms, digital-first content, and interactive environments like gaming and social media. Traditional broadcast and cable networks are facing acute challenges in sustaining viewership and monetization, with forecasts suggesting a 12–14% year-over-year decline in linear television audiences -- even in an Olympic year. This erosion is not cyclical; it’s systemic.
Investor Commentary: Navigating Media’s Strategic Crossroads in the Attention Economy
