With their ability to drive live viewership, sports continue to play a critical role in advertising deals for media companies. The following is a rundown of sorts for ESPN and the sports portions of four Upfront presentations last week in New York City.
Upfront Sports Rundown: ESPN, NBC, Telemundo, Univision, Fox and Turner
![Upfront Sports Rundown: ESPN, NBC, Telemundo, Univision, Fox and Turner](/media/articles/balls_balls.jpg.550x380_q85_box-17%2C100%2C631%2C527_crop.jpg.webp)