There's good news and bad news when it comes to marketers investing in diverse suppliers, according to a new ANA study. The good news is that marketers increased their investment in diverse suppliers in 2022, and that trend is expected to continue into 2023. The bad news is that there's a gap between the interest marketers claim in diverse suppliers and their actual investment.
Marketers' Investment in Diverse Suppliers on the Rise, But Behind Level of Interest
