Yaniv Davidson, founder of Tunity, studied engineering before moving into the mobile space doing R&D for Intel and as CTO of a security startup. From there he moved into the digital sphere, advising Fortune 500 CEOs at BCG and as Vice President in a WPP-funded start up where he saw how brands were spending money on media. His company, Tunity, uses mobile technology to stream audio to users in front of out-of-home screens where the audio might be muted such as airports, sports bars and gyms.
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