This summer I embarked on the Great American Road Trip. Coast-to-coast with my dad in my two-door Jeep Wrangler. Our journey took us 3,250 miles from Westchester County, New York to Eugene, Oregon. Along the way I had plenty of time to study outdoor advertising from I-80 to I-90 to I-15 to I-20.
Enjoying This Commentary? There's More to Love
Subscribe to MediaVillage to receive email alerts featuring the latest content on advertising, media/TV, and marketing strategies and trends, including exclusive The Myers Report research findings.