Media Industry Gives Thanks And Gives Back. Support The John A. Reisenbach Foundation

On Thanksgiving we give thanks for our blessings In the media business we share the blessing of being a part of a community that understands the importance of giving back and contributing to the greater good Former Warner Bros president of worldwide marketing Sandy Reisenbach has an especially poignant perspective Seventeen years ago the John A Reisenbach Foundation httpwwwreisenbachfoundationorg was formed by media advertising and communications executives in memory of Sandy39s son a beloved TV industry executive who was shot and killed on the streets of lower Manhattan while on a pay phone to a colleague quotI find that media and communications people are the most giving and most wonderful groupquot Sandy says quotWe work together and compete but when push comes to shove we all come together as a small family It is incredibly important to give back especially in times like thesequot Sandy believes quotWhen you go home at night you39ve accomplished something beyond work When I think of what has been given to the Foundation established in John39s name I feel like I may have lost a son but something very good was created It will never replace John but those who keep giving to the Foundation keep his memory alive and give to others in ways that would make John very happy and proudquot On December 4 the Foundation will hold its annual networking event and will honor John Wren Chairman of Omnicom Katherine Oliver New York City Commissioner of Film Television and Theater and Ed Erhardt president of ESPN Customer Marketing and Sales The cocktail event to be held at 6 PM at the University Club hosts an industry quotwho39s whoquot from media companies and agencies many of whom have actively supported the Foundation since its inception The awards will be presented by Mayor Michael Bloomberg Police Commissioner Ray Kelly and retiring AnheuserBusch executive Tony Ponturo For more information visit httpwwwreisenbachfoundationorg and to order tickets call Linda Lese at 212 9351840The Reisenbach Foundation is dedicated to supporting a better and safer New York City The Foundation provides scholarships for students at John Jay College supports child abuse prevention programs underwrites the quotSafe on Staten Islandquot anti crime program assists the quotSafe Horizonsquot violence prevention program works with police on 39Gun Stop39 to get guns off the street provides funds for the new Crime Center and funds special police vans with high tech equipment to get first hand information to police who are on the scene at crimes Contributions says Sandy Reisenbach quotget right down on the street You can see what your contributions accomplish and how it directly affects New YorkersquotRobert Lilley who was among the founders of the Foundation and has served as chairman for the past 12 years explains the organization was created following a memorial service for John as his friends and colleagues gathered and quotdiscussed the pattern of unsolved murders in New York We were all in the communications and advertising industry and we felt we should try to do something about this rather than let it pass We met for some time trying to determine what to do and how to do it and someone passed along the phrase 39ruthless focus39 Many organizations try to do many things for many people We decided to have a mission of making New York a safer and better place to live to help prevent what happened to John from happening to othersquotquotWhen the boys decided to create the Foundationquot recalls Sandy Reisenbach quotI wondered if it was appropriate I appreciated the thought I was concerned that they wouldn39t know what to do they weren39t fund raisers But they were determined they were going to do something about it I have been incredibly impressed They have a wonderful organization and have done great things for New York City The foundation is as relevant today as it ever has been There are people who are dangerous and people we need to protect to the best of our ability With an economic disaster on our hands there will be a lot of unemployment and crime is likely to increase Programs will be squeezed by the government and private donors Getting support and funding is more important then ever This is when they need it the mostquot Although he hesitated to single out individuals since quotso many have contributed so muchquot Sandy offered thanks to Lilley Jim Rosenfield Larry Schatz Arnie Semsky Alec Gerster Mike Weiden George Karalekas Jim Beloyannis and this year39s event chairman Gerry ByrneThe December 4 event is a celebration and reaffirmation in John Reisenbach39s memory when people in the media and advertising industry come together to do good for the city and to remember John and renew the commitment of the media industry to New York Although the economy causes us all to scale back our contributions media companies need to give thanks for our blessings and support those causes that differentiate and define us as a community Everyone in the industry is welcome to join us on December 4 in the spirit and memory of John A Reisenbach the AllAmerican Television executive friend and colleague who lives on through your support Visit httpwwwreisenbachfoundationorg call Linda Lese at 212 9351840 and give thanks this Thanksgiving Day for being part of a community that cares and remembersJack Myers serves on the Board of the John A Reisenbach Foundation

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Media Industry Gives Thanks And Gives Back. Support The John A. Reisenbach Foundation

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Jack Myers

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Media Industry Gives Thanks And Gives Back. Support The John A. Reisenbach Foundation

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