Steve Bookbinder, CEO and co-founder of Digital Media Training, started his career being a sales person by day and a comic by night. Arguably it was his work in the latter that best prepared him for a career in sales training -- helping both aspiring and established sales executives improve their game.
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Charlene Weisler is a media research executive and MediaVillage columnist with experience that spans broadcast, cable, off-platform, non-linear, and broadband. She shares her expertise in set-top box data, SEO, metrics creation, and behavioral psychography i… read more