NCM's Andy England: "Limiting Our Perspective to Cinema is Just That -- Limiting"

After serving as CMO of the Coors Brewing Company and then MillerCoors for nearly ten years, Andy England joined National CineMedia as CEO and Director just over a year ago with a mission to reposition the NCM business from simply delivering ad messages to movie-going audiences to "being the connector between brands and movie audiences," helping marketers reach their consumers and delivering strong return-on-investment through specific solutions for their businesses.