As an accomplished writer, speaker and marketer, Michael Brenner (pictured above) knows firsthand the effects great storytelling can have on audiences, from heightened engagement to closer connections to increased sales. He even goes so far as to suggest that storytelling is at the core of our happiness and survival. “The best stories speak to our hearts in a truly authentic and emotional way,” says Brenner, author of The Content Formula and CEO of the Marketing Insider Group.
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