Tom Finneran is Executive Vice President at the 4As and leads the Agency Management Services team, which provides industry guidance, member consultation and benchmark information in the areas of new business, agency compensation, agency management and operations. He is a frequent speaker at industry events and is often cited in press articles on marketing industry topics such as agency search, intellectual property, patent trolling and agency-client relations, as well as agency compensation and client service agreements. He will be a panelist at the ANA Advertising Financial Management Conference, April 28-May 1 in Phoenix. ANA's Group Executive Vice President Bill Duggan recently interviewed Finneran (pictured above) on a wide range of industry topics.
Reflections from 4As Tom Finneran
