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Advertising, Shopper Marketing and Trade Communications Spending Data and Forecast 2000-2020
byJack Myers
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May 17, 2017

Sling TV Activates Addressability with Programmatic Advertising Across Top Segments

DISH Media Sales and Press Release of the Week
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NEW YORK, May 17, 2017 – Advertisers seeking targeted consumer segments across premium over-the-top (OTT) video can now bid in real time on anonymous targeted impressions on Sling TV using one of the newly introduced top addressable data segments.

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