Another Olympics extravaganza has come and gone, and once again viewers were subjected to a deluge -- or should that be de-luge? -- of reruns from advertisers. That has been my complaint for years, after every iteration of the Games, Winter or Summer: The same commercials are shown over and over and over again, leaving viewers bleary-eyed and wondering whether Madison Avenue agencies are rationing creativity. Even spots that are special or imaginative wear out their welcome after being run countless times. But because I do count, it appears that the problem is getting worse.
Stuart Elliott: 1,361 Commercials Later, A Review of the Ads in the Olympics
![Stuart Elliott: 1,361 Commercials Later, A Review of the Ads in the Olympics](/media/articles/OlympicRingsshutterstock_r7Yr0tF.jpg.550x380_q85_box-0%2C13%2C639%2C456_crop.jpg.webp)