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Stuart Elliott: Many Annual Reports Downplay Role Played by Ads in Business

Stuart Elliott: Many Annual Reports Downplay Role Played by Ads in Business

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Stuart Elliott

Publish date

June 07, 2017

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Stuart Elliott Report
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'Tis the season -- not for Santa, but for annual meetings, when companies that sell stock to the public put their best foot forward with the people who own their shares as well as with potential investors. It's less "Ho, ho, ho" and more "How now, Dow Jones" as firms flood mailboxes, real and virtual, with annual reports, proxy statements and 10-Ks that look back at the fiscal year that was and offer encouraging words about what's to come.

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Stuart Elliott

Stuart Elliott reports on the media exclusively at MediaVillage.com. He has spent more than three decades covering advertising, marketing and media. He is best known as the advertising columnist of The New York Times, a post he held from May 1991 to D... read more

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