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Talk the Talk: Sound Like a TV and Digital Native

Talk the Talk: Sound Like a TV and Digital Native

Author

Lorne Brown photo

Lorne Brown

Publish date

July 21, 2015

Channel

Operative On the Media
8

A major theme that defines our clients’ strategic agenda is media convergence, particularly the convergence of digital media and TV. As companies struggle to bring two massive businesses together, one issue I find is that digital and TV folks are often talking past each other. In other words, they’re using totally different words to describe their businesses.

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Lorne Brown photo

Lorne Brown

As the President, CEO and Founder of Operative, Lorne Brown spearheads the strategic vision of media’s leading digital ad sales platform company.  His 17 years experience in media and infrastructure continues to fuel Operative’s growth as ... read more

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