Beverly Hills, CA -- It’s no secret how much independent content creators have been changing the face of entertainment in recent years, from vloggers and social media influencers to independent production companies and streamers of all sizes. One of the biggest game-changers you may never have heard of is Rooster Teeth, an Austin-based entertainment and media company founded in 2003. Interestingly, much of the Television Critics Association membership had never heard of it, either, until the company made its TCA tour debut a couple of days ago.
Enjoying This Commentary? There's More to Love
Subscribe to MediaVillage to receive email alerts featuring the latest content on advertising, media/TV, and marketing strategies and trends, including exclusive The Myers Report research findings.