Today, the Ad Council, America’s leading nonprofit leveraging the power of communications to inspire action and accelerate change around the most pressing issues in America, proudly unveiled the formation of its Emerging Media & Technology (EMT) Committee. The committee is comprised of industry leaders at the forefront of media innovation and technology and is poised to help the Ad Council continue to activate within the new frontiers of media and marketing – leveraging technologies like Generative AI, Web3/Blockchain, Immersive 3D Spaces, Spatial Computing and more – to reach audiences in new ways.
Enjoying This Commentary? There's More to Love
Subscribe to MediaVillage to receive email alerts featuring the latest content on advertising, media/TV, and marketing strategies and trends, including exclusive The Myers Report research findings.