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The Ad Council, is an American nonprofit organization that produces, distributes, and promotes public service announcements on behalf of various sponsors, including nonprofit organizations, non-governmental organizations and agencies of the United States government.

The Ad Council partners with advertising agencies who work pro bono to create the public service advertisements on behalf of their campaigns. The organization accepts requests from sponsor institutions for advertising campaigns that focus on particular social issues. To qualify, an issue must be non-partisan (though not necessarily unbiased) and have national relevance.

The Ad Council distributes the advertisements to a network of 33,000[6] media outlets—including broadcast, print, outdoor (i.e. billboards, bus stops), and Internet—who run the ads in donated time and space. Media outlets donate approximately $1.8 billion to Ad Council campaigns annually.[7] If paid for, this amount would make the Ad Council one of the largest advertisers in the country.

The Ad Council, is an American nonprofit organization that produces, distributes, and promotes public service announcements on behalf of various sponsors, including nonprofit organizations, non-governmental organizations and agencies of the United States government.

The Ad Council partners with advertising agencies who work pro bono to create the public service advertisements on behalf of their campaigns. The organization accepts requests from sponsor institutions for advertising campaigns that focus on particular social issues. To qualify, an issue must be non-partisan (though not necessarily unbiased) and have national relevance.

The Ad Council distributes the advertisements to a network of 33,000[6] media outlets—including broadcast, print, outdoor (i.e. billboards, bus stops), and Internet—who run the ads in donated time and space. Media outlets donate approximately $1.8 billion to Ad Council campaigns annually.[7] If paid for, this amount would make the Ad Council one of the largest advertisers in the country.

Ad Council Announces dentsu Americas' Jacki Kelley as Board Chair

Ad Council Announces dentsu Americas' Jacki Kelley as Board Chair

Ad Council Re-Launches Influencer and Trusted Messenger Engagement Strategy Arm to Drive Measurable Change for Social Impact Campaigns

Ad Council Re-Launches Influencer and Trusted Messenger Engagement Strategy Arm to Drive Measurable Change for Social Impact Campaigns

Walmart CEO Doug McMillon to Be Honored at the Ad Council's 68th Annual Public Service Award Dinner

Walmart CEO Doug McMillon to Be Honored at the Ad Council's 68th Annual Public Service Award Dinner

Sesame Street's Elmo and His Dad Louie Star in New PSA Informing Parents of Young Children about COVID-19 Vaccines

Sesame Street's Elmo and His Dad Louie Star in New PSA Informing Parents of Young Children about COVID-19 Vaccines

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