How has the need for digital sales training changed in the last 24 months and how has this made constant and consistent training imperative? Throughout the past few years, the need for digital sales training has only continued to grow. The most significant change we've observed after training salespeople from all corners of the media space is that all media sellers, not just ad-tech sellers, now need to be on the bleeding edge of all digital developments in order to have a "typical" sales conversation with the "average" advertiser.
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