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"The Masked Singer" Made Masks Hot Before They Were Cool

  • # Fox

  • # television

"The Masked Singer" Made Masks Hot Before They Were Cool

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Jacqueline Cutler

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Long before wearing masks became pedestrian, Fox's The Masked Singer celebrated them. It's attracting the network's largest multiplatform audience this season, averaging 11.5 million total viewers each episode. When the fourth season launched on Sept. 23, it became the most-watched entertainment show on a premiere week in the network's history. And, it ranks as the top show on Wednesdays this season. But would this juggernaut have happened had Craig Plestis, executive producer, eaten at home?

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Jacqueline Cutler photo

Jacqueline Cutler

Jacqueline Cutler is a longtime journalist covering television on a national and international level, after many hard news beats. She serves on the executive board of the Television Critics Association and currently writes the "Shattering the Glass Ceil… read more

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MediaVillage “Knowledge Exchange” is where leaders share intelligence, insights, stories and experiences in a trusted journalistic environment. Search “Knowledge Exchange” at MeetingPrep.com for free on-demand access to professional learning. Scroll down to visit each dedicated B2B library where the industry’s knowledge is archived. Follow our social network @MediaVillageCom

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