We have analyzed trends associated with the use of television alongside commercial share trends for national media owners in the United States through the end of the calendar month of July 2017 (covering the period running from July 1 to July 31 rather than the broadcast month, which ran from June 26 to July 30 this year). Complete data contained within this report became available from Nielsen on Monday.
TV Trends: Commercial Viewing -8.1%, Total Viewing Likely Closer to Flat -- Pivotal Research
![TV Trends: Commercial Viewing -8.1%, Total Viewing Likely Closer to Flat -- Pivotal Research](/media/articles/wall_street_Flag_BY3DzkD.jpg.550x380_q85_box-0%2C9%2C320%2C231_crop.jpg.webp)