The media industry extravaganza known as Upfront week was back in fine form this year, defying expectations with a renewed emphasis on energy, excitement and emotional engagement. The grand presentations and networking parties that define this annual event had been largely downsized last year under the weight of the sagging media economy, while certain networks (NBC, Univision) had pulled out all together. But everyone was back in play this May in a collective show of rebirth and renewal. All in all it was a very positive week for the broadcast television networks -- and those basic cable networks that inserted themselves into the action, as well.
Upfront Week 2010 - The Excitement was Back! - Our Annual Rating of the Upfront Extravaganzas
