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By Jonathan Carson September 29, 2015

Vevo on Music Fans: Know Your Tribe!

Thought Leaders Archive
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Brands are understandably focused on capturing the hearts and minds of Millennials; by 2020, one in three American adults will be one. They’ll be the largest, most diverse generation and wield great spending power. While this generation is famously connected and favors visual communication, they are also notoriously fragmented. But there is something that unites them all -- music.

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Jonathan Carson

Jonathan Carson is the Chief Revenue Officer of Vevo, the world’s leading all-premium music video and entertainment platform. He is based in the company’s New York City headquarters. As CRO, Carson oversees Vevo’s global premium sales ... read more

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