For more than 40 years, I’ve been in the media advertising agency business. Although I left the corporate world a few years ago I’m still in the business, conducting agency reviews, compensation analysis and, in some cases, working with media companies as they transition into digital assets. Over the years I’ve seen unimaginable change. Not only inconceivable technological advances but changes in agency, advertiser and media company capabilities, structure and, just as important, relationships.
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