Editor's Note: New technology and evolving consumer behaviors are changing how marketers communicate with their audiences. This is the first in a series by Cadent on the role advanced TV plays for a variety of verticals aiming to navigate modern marketing challenges.
Why TV Offers the Whole Package to CPG Marketers
![Why TV Offers the Whole Package to CPG Marketers](/media/articles/hispanc_women_shopping_Corbis-42-72773200_lqZOqxz.jpg.550x380_q85_box-26%2C0%2C615%2C410_crop.jpg.webp)