Dave Etherington, Chief Strategy Officer forIntersection, develops strategic initiatives and revenue-generating new products and opportunities at the convergence of technology, design and media. As a foremost voice in digital out-of-home, his vision for how brands can best engage their customers and the potential for media to catalyze change in cities helped to build the country’s largest municipally focused media company. Under Dave’s leadership, the company became the world’s first to integrate location-based mobile into out-of-home and the first in the U.S. to launch mobile purchasing directly from street signage. Dave leads the development of the groundbreaking advertising platform for LinkNYC, driving revenue for public services and presenting unique opportunities for brands to tell their stories. Dave speaks frequently on the evolution of media in the digital and physical worlds, including at SXSW and Advertising Week, and in the Los Angeles Times, Wall Street Journal and Huffington Post. He lives in New York City.
Intersection
Intersection is a technology and media company that helps businesses and cities to transform customer experiences, improve operations and drive revenue. The company creates ideas, products and platforms at the convergence of digital and physical for brands, transit agencies, retailers, airports and mixed-use real estate developments. Intersection is leading the consortium behind LinkNYC, the largest and fastest free public Wi-Fi network in the world. The company is owned by a group of investors led by Sidewalk Labs, an Alphabet subsidiary. Learn more at www.intersection.com.
