Robert Brill & Steve Kaufman

Robert Brill
SVP
Fulcrum5

Robert Brill oversees day to day operations for Fulcrum5, KSL Media’s activation and programmatic buying business. He has worked in digital advertising for ten years and he is a lifelong consumer of digital media. In 2006, Robert and his team won Best in Show at Mediaweek’s Media Plan of the Year Awards for the When a Stranger Calls theatrical campaign.

Brill has worked at Universal McCann on Sony Pictures, Starcom on Disney Pictures, and Tangible Media on video game advertisers including Capcom. At KSL Media, Robert led digital strategy and continues to activate within Fulcrum5 for PetSmart, Phillips66, UGG and others. Robert’s category experience includes financial services, technology, telecom and travel across brand and direct response campaigns.

Steve Kaufman
Executive Vice President, Integrated Media
KSL Media

Steve Kaufman is responsible for the development of KSL's media offerings and maintaining best in class digital and customer acquisition tools. He is a member of the KSL management team helping to guide the direction of the company in the exploration of new media alternatives.

Kaufman began his career as a list broker and transitioned to an agency role at Wunderman Cato Johnson planning direct marketing campaigns for clients including the U.S. Postal Service and the US Army. Following his time at Wunderman, Kaufman joined Ammirati Puris Lintas where we worked on the UPS and Compaq accounts and first began working in digital media. His experience includes telecom, financial services, travel, packaged goods, technology, subscription marketing and more.