As the Head of the Ad Platform at Roku, Youssef Ben-Youssef leads Roku’s advertising business across three business lines: programmatic ad platform, data licensing and audience activation. Prior to Roku, Youssef lead the Publishers Solutions team at IPONWEB where he launched a comprehensive publishers monetization platform. Youssef’s ad tech experience extends to strategy and product roles as he was the Sr. Director of GTM and Strategy Operations at AppNexus and Turn.
Youssef has an extensive IT and management background. He holds an MBA from Université Laval, and a Master in Computer Science from Bentley University.
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For three decades, TMR has been the leading resource for B2B Market Intelligence and forecasts on advertising, media and marketing.
See All ChannelsWatch, Listen and Learn reflects our commitment to a robust educational program, particularly access to online learning tools, which are key in attracting and retaining quality employees and delivering knowledge to clients and prospects.
See All ChannelsBuilding an intersectional network of professionals, educators, non-profits to advance diversity in media, marketing and advertising.
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