ADVANCING DIVERSITY WEEK SEPT. 20-23. ADVANCE YOUR CAREER. REGISTER NOW. SUBMIT YOUR RESUME.

Columnist Brian Jacobs uses his experiences within the world of marketing and advertising to provide insightful commentary on the changing landscape, including trends among full-service ad agencies, media agencies, media planning, and multi-disciplinary communication planning.

Columnist Brian Jacobs uses his experiences within the world of marketing and advertising to provide insightful commentary on the changing landscape, including trends among full-service ad agencies, media agencies, media planning, and multi-disciplinary communication planning.

Media -- Far Too Important: The Cross-Media Measurement Debate

Media -- Far Too Important: The Cross-Media Measurement Debate

Search and Reapply

Search and Reapply

Content Controversies: Should Advertisers Buy Eyeballs and Look the Other Way?

Content Controversies: Should Advertisers Buy Eyeballs and Look the Other Way?

Whither Cross-Media Measurement?

Whither Cross-Media Measurement?

You can view all the stories in each member site by clicking on title