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Columnist Brian Jacobs uses his experiences within the world of marketing and advertising to provide insightful commentary on the changing landscape, including trends among full-service ad agencies, media agencies, media planning, and multi-disciplinary communication planning.

Columnist Brian Jacobs uses his experiences within the world of marketing and advertising to provide insightful commentary on the changing landscape, including trends among full-service ad agencies, media agencies, media planning, and multi-disciplinary communication planning.

Mind the Gap

Mind the Gap

What's It Got to Do With Us?

What's It Got to Do With Us?

Speak Softly

Speak Softly

Where Once There Was Some Clarity, Now There Is Confusion

Where Once There Was Some Clarity, Now There Is Confusion

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